Trend Chart by Leipurin 2020

Trend chart revealing four trends to help you improve the customer experience and sales.

We believe consumer understanding is key to success. Our goal is to grow our customers’ business: to ensure customer growth, efficiencies and differentiation. We do this by delivering trendy, profitable and most inspiring products, machinery and services so our customers can offer true consumer driven, tasty solutions - and win more loyal customers.

 

 

We believe consumer understanding is key to success. Our goal is to grow our customers’ business: to ensure customer growth, efficiencies and differentiation. We do this by delivering trendy, profitable and most inspiring products, machinery and services so our customers can offer true consumer driven, tasty solutions - and win more loyal customers.

 

Leipurin Online

Puratos sprouted grains have versatile benefits and fit every recipe

Heidi Tuominen 18/06/21 10:28

We have listed the benefits of sprouted grains and 8 ideas to utilize them in the making of your products.

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Review of Leipurin Plc Group structure, effective 1.6.2021

Heli Arantola 26/05/21 08:02

Leipurin has completed a review of Group structure and organization. The objective is to streamline cooperation with customers, and to ensure greatest benefits from our international reach in 8 countries. The review does not impact headcounts.

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10 tips to survive and prosper through COVID-19

Mika Coles 15/05/20 09:22
Leipurin 10 hints & tips how to survive and prosper through COVID-19
  • Find some ideas how to address current Corona challenges – to survive and prosper together through this major change. Applies to different companies no matter if operating in bakery, confectionary, foodservice or food industry market.

Download 10 tips for free here

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Leipurin Trend chart 2020

Mika Coles 02/04/20 13:41
Trends on the bakery, café and food industry

The Leipurin trend chart focuses on four trends on the bakery,café and food industry and offers practical tips on how toimprove customer experience and sales. In addition to the fourtrends, the trend chart presents the new flavours and ingredientsof 2020 from Finland and abroad.

Click and download: Leipurin Trend chart 2020

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Towards a more sustainable future together

Mika Coles 01/07/19 13:59
Responsible choice - towards a more sustainable future together

We help our customers choose responsible products and services. Sustainable development is an essential value in all of our activities and we expect the same from our partners. In this way, we are able to ensure that the whole supplier chain from suppliers to customers follows responsible production practices.

Click and download: Leipurin sustainability leaflet

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Leipurin hints & tips how to grow sales at your own point-of-sale

Mika Coles 14/02/19 09:51

Would you like to get some practical ideas how to improve your bakery or café showcase sales?

Maintaining a successful bakery shop requires functional ideas and a plan. Even if you are using the best raw materials and baking overwhelmingly delicious products, the sales may not reach the goals you have set. Competition is fierce and catching the consumer's attention is vital

Successful bakery shops and cafes strive to offer the best possible..

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Customer case: Latvijas Maiznieks

Mika Coles 01/02/19 15:47

Rising to the challenge – the successful launch of a new artisanal range.

The long and successful relationship between Latvijas Maiznieks bakery and Leipurin has resulted in a whole new range of products – produced on an easily adaptable, efficient, and hygienic new production line.

The new production line has helped reduce product development time by almost 50%

 

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Insights from Leipurin Russia: smart consumers and customers

Leipurin 25/08/17 14:24

Are you selling an assortment that current consumers need and desire?

I ask this question to myself often and I’ve done it throughout my food industry experience. Heading Leipurin Russia and East region business I find passion in understanding consumers in my market so I, together with team, are able to help our bakery and confectionary customers grow their business.

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Do you have the machinery it takes to win?

Leipurin 04/04/17 15:42

 From customers I have learnt an especially important piece of advise: success is not about a single machine or delivery – it is about finding means to improve customer’s business and delivering a solution that really fits customer needs.

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Together with customers  – Leipurin 100 years

Johan Zilliacus 10/02/17 13:19
  • I still remember the times when families ate often together at home and the success of bakery business was accelerated by ready packed bread in plastic bags via retail. The world has changed a lot and this applies also to bakery and food industry. Consumer needs and behavior influence the assortment of bakeries and food solution providers – gluten-free raw materials, all natural products and increase of frozen goods are tangible examples...
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Leipurin customer seminar held with Dawn Foods - Making live’s moments sweeter

Aila Kiiskinen Dec 1, 2016 11:03:17 AM

Seminar was held at Leipurin Customer & Baking center in Vantaa, Finland with a crisp purpose of sharing new ideas, inspiration and information together with Leipurin local customers.

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Leipurin welcomes you to get inspired

Mikko Laavainen Nov 3, 2016 3:54:00 PM

Welcome to experience new Leipurin look & feel. We are excited to introduce this refreshed brand identity online. It illustrates our dedication to continuously deliver fresh and relevant expertise, success and growth to you, dear customer.

Forward going, trustworthy, still recognizable.

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Improve cafe profitability with trendy products

Leipurin Nov 2, 2016 11:01:57 AM

Cafe sales can get a significant uplift by offering the right products that customers currently crave for. This is why it’s worth keeping an eye open for trends. For example free-from gluten, milk, sugar, carbs and preservatives is currently trending. This is true also for vegan and paleo diets, local food and superfood. Consumers find fresh and natural food increasingly appealing and also confectionery products are expected to be as healthy..

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3 tips for holiday season

Meiju Petrelius Nov 2, 2016 10:59:12 AM

Seasons bring a great opportunity to activate visitors and promote more sales.

As a bakery and confectionary consultant I get to develop and test new ideas for customers at Leipurin Baking Center. Find three simple tips for the upcoming holiday season:

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